Think aloud user scenario:

Think aloud user scenarios:

For this blog post I asked someone I know to take part in this process:

Louise is a 22 year old girl from London whom commutes to her University in Hertfordshire. She enjoys reading and playing interactive games on her smartphone during her commute, so I believed this app would be perfect for her and really wanted her feedback/opinion on it!

I allowed Louise to roam freely on the app without me telling her how to navigate through or telling her which content to choose first as I wanted real feedback, so I just watched and took notes as she does whilst asking the odd question, here is how it went:

-clicks login

-clicks slider on horoscope segment

-clicks onto horoscope

-clicks on to her own horoscope

-looks at the other horoscopes

I then asked how easy it was to find her own horoscope?

Louise gave it a 7 out of 10 with the comments that it was extremely quick and easy to click through.

She then clicked back to the menu.

-clicks on the news segment

-clicks Taylor for best dressed at the Billboard Awards

-continues clicking through the gossip app

I again asked how easy she found it:

“it was extremely easy again, although if I was a first time user I could get confused just as there are no arrows or symbol”

She then clicked back to the menu

-clicks on beauty

-navigates through

Feedback on the beauty section:

8 out of 10

“the content of the beauty section was really nice and very much relatable to the target audience. I enjoyed clicking through and the colour scheme used”

From the user experience I have decided it may be best to incorporate some sort of navigation symbols just in order to make the experience as easy as possible for the user.